About
MG Business Acceleration was established in 2024 with a singular, powerful goal in mind: to make your dollars work harder for you!
After spending over 20 years gaining valuable experience on both the client and agency sides, Maud decided to take a significant step further in her mission to help her clients achieve better results. She founded MG Business Acceleration to provide personalized consulting services built upon the following core principles:
Cross-Channel Optimization: We break down silos in your media buying to optimize budgets across various channels for the best possible outcome. Our approach ensures that every dollar is strategically allocated between partners.
“Stractical” Planning: We seamlessly integrate media strategy with practical tactics, creating comprehensive plans that are not only visionary but also actionable. We ensure that there is no disconnect between a thoughtfully crafted strategy and the actual campaign setup in-platform.
Agile Project Management: We constantly optimize, reprioritize, learn, and pivot to avoid becoming trapped in a rigid, limiting framework.
Reach out today to explore the many ways we can collaborate to grow your business to its fullest potential!
History
Maud created MG Business Acceleration after 20 years of experience on both the client and agency sides.
It all began in 2004 on the client side when she joined the L'Oréal prestigious Marketing team in Paris before making a move to the US team in New York. Over the span of seven transformative years there, she immersed herself in all facets of Marketing, mastering everything from high-level strategic initiatives to detailed go-to-market strategies. Her efforts were pivotal in growing brands by utilizing a wide range of tools available in both traditional Marketing and the dynamic realm of Digital Media. She experienced working for various markets, partners and agencies.
After honing her skills, she jumped to the agency side at Labelium in New York, where she thrived for seven years in a highly entrepreneurial environment. During this time, she became an expert in all areas of digital media, encompassing various channels such as Paid Search, Social Media, SEO, and Display advertising, as well as engaging in meticulous hands-on campaign setup. Over the years, Maud managed more than 100 accounts, which equipped her with robust planning and tactical expertise. Her proven track record highlights her ability to effectively grow brands by leveraging data, consumer insights, and in-platform proficiency.
In 2019, she took a leap forward by joining Mediacom for a fruitful four-year tenure in newly created roles at one of the largest agencies in the United States, working with clients such as P&G, Bose, and CircleK. Her responsibilities extended beyond traditional agency channels, as she oversaw cross-channel strategies and ensured best practices were diligently implemented. She spearheaded the development of the Email Practice and seamlessly integrated Affiliates, Native, and Mobile partners with the classic components of Search, Social, and Programmatic advertising. With a strong analytical background, strategic planning skills, rigorous execution abilities, and an emphasis on client servicing, she consistently maximized her clients’ media buying efforts.
Empowered by these extensive experiences, Maud made the decision to forge a closer relationship with her clients by offering tailored consulting services. While now based in vibrant Miami, she is more connected to her clients than ever before. Join her on this exciting journey toward accelerated performance!
Discover the many brands she has supported throughout the years
A team of Experts
Maud works with a circle of industry veterans that share her values. When needed, she can bring vetted resources to answer all your needs:
Strategy and media plan
Agency management
Media buying - hands on keyboard
Reporting - dashboard
Trainings - lectures